Media blog 1 - exam

  Part 1) Applying Reception theory to adverts Look back at the adverts you have been analysing in  last week's lessons on Reading an Image and media codes  (RBK 50 Cent and one of your choice).  1) What are the preferred, negotiated and oppositional readings for the RBK 50 Cent advert? Preferred : They are inclusive to everyone, no matter your history Negotiated : It's strange that they emphasise criminal history. Oppositional : This advert reinforces stereotypes of black people and is racist. 2)  What are the preferred, negotiated and oppositional readings for the advert of your own choice that you analysed for last week's work? Preferred : That the quality of the car is good Negotiated : That because it's high quality, it may be expensive Oppositional : They can only use the product in certain areas. Remember to  highlight  or  bold  any media terminology you are using. Part 2) Reception theory factsheet #218 Use our extremely useful A Lev...

1 ) Analyse this RBK 50 Cent advert using the media codes you learned in the lesson:  Technical, Written or verbal, Symbolic or non-verbal, Narrative. Write a paragraph for each one exploring the way meanings are created using those media codes. Technical Codes: In this advert, intense lighting from above is used to communicate to us that hes serious about accepting his identity. Furthermore, the close up onto his face further emphasises this intensity and passion he has. The monochrome colour shows authenticity as it reflects the belief how how the world is in black and white which therefore reflects his honest past in true colours. Additionally, the staged shot shows how there is direct address to the audience to be honest about their own past just as he has. The two halves of a picture shows how his past has formed his present identity. Verbal Codes: Within the anchorage text , the o's are shaded in which connotes gunshot wounds. This communicates that his own speech and langu...

  Part 1:  English  by Tarun Thind analysis 1) What meanings are the audience encouraged to take about the two main characters from the opening of the film? That they are ignorant, we are not told the reason to their behaviour so we would dislike them. 2) How does the end of the film emphasise de Saussure’s belief that signs are polysemic – open to interpretation or more than one meaning? We are explained that are deaf which explains their behaviour, they were not trying to be ignorant or rude but they didnt know what they were doing. This emphasises the belief that signs or polysemic because we as an audience can develop different opinions on them. Part 2: Media Magazine theory drop - Semiotics  1) What did Ferdinand de Saussure suggest are the two parts that make up a sign? The signifier and the signified. 2) What does ‘polysemy’ mean? There are many meanings of a symbol. 3) What does Barthes mean when he suggests signs can become ‘naturalised’? Society agrees on o...

  Newspapers Which daily newspapers (if any) do you read? None What sections of newspapers do you turn to first, and why? None What sections do you never read, and why?  None What kinds of stories do you usually read and why?  None Do you, or someone else, buy the newspaper you read? No, my parents usually read the news online. Do you look at the online versions of any newspapers? Which newspapers? Why do you visit their website and not others? Typically, I get news from social media. Magazines What magazines (if any) do you buy regularly?  Why/why not? None as they don't catch my interest. What sections of the magazines do you read and not read, and why? None Television Approximately how many hours a week do you spend watching television? 1-4 hours. What device do you use to watch television? On my laptop What times of day do you usually watch television? In the afternoon or at night What programmes do you like best and why? None Do you watch alone or with others?...

1) Why did you choose A Level Media Studies? I enjoyed it during GCSE. 2) Did you take GCSE Media Studies (either here at Greenford or a different school)? Yes, in Greenford. 3) If you answered yes to Q2, what grade did you achieve in GCSE Media? What coursework task did you complete? What would you say your strengths and weaknesses were in GCSE Media? I got a 6, and I think one of my strengths was in completing questions and essays in time to the best of my abilities, whereas one of my weaknesses was the quality of my coursework. 4) What grade do you hope to achieve in A Level Media? An A. 5) What are your current thoughts about your next steps after A Levels - university, apprenticeship, work? I want to go to university to study psychology. 6) What do you think the biggest MEDIA story of 2025 has been and why? The constant news on climate change-related disasters. For example, the wildfires in LA in early January. 7) What media sources do you use to find out about news and current af...